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Formula 1

MoneyGram becomes Haas’ title sponsor from 2023

SUZUKA, JAPAN - OCTOBER 09: Mick Schumacher, Haas VF-22, leads Kevin Magnussen, Haas VF-22 during the Japanese GP at Suzuka on Sunday October 09, 2022 in Suzuka, Japan. (Photo by Steven Tee / LAT Images). Credits: Haas F1 Team, LAT Photo.

Haas announced that money transfer company MoneyGram will become their title sponsor from the 2023 F1 season.

Haas were left without a title sponsor after they had terminated the contract with Uralkali before the start of the 2022 season. The situation will change next season as Haas have struck a multi-year deal with MoneyGram.

Starting from the 2023 season, the outfit will be named MoneyGram Haas F1 Team. Furthermore, the cars will have a rebranded livery.

“We are pleased to welcome an incredible brand like MoneyGram as our new title sponsor. Since our entrance into the F1 World Championship in 2016, Haas F1 Team has earned a reputation of strength, agility, and resilience,” team owner Gene Haas commented.

“MoneyGram brings a similar drive to the world of financial services, and we’re ready to work together to maximize results on and off the track.”

Team principal Guenther Steiner added: “Our fans demand speed, and we deliver it, just as MoneyGram does for its customers.

“MoneyGram is a global leader in fintech and payments and is always setting out to push the boundaries of technology. It’s that eagerness for innovation that really drew us to partner with MoneyGram, and we’re confident that we will continue to grow together and reach our full potential.”

“MoneyGram is a different company than it was even five years ago. We’ve reinvented ourselves into a global leader in the evolution of cross-border payments with our fast-growing digital business and strong culture of fintech innovation – and we’re just getting started,” MoneyGram chairman and CEO Alex Holmes said.

“We will continue to disrupt ourselves to meet the ever-changing financial needs of consumers, and we’re determined to make sure the world knows it. That’s why we’re hitting the accelerator by making our debut into the world of F1 and teaming up with Gene and Haas F1 Team.” 

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