Formula 1 will promote the efficiency of its V6 hybrid turbo engines as the “world’s most powerful engine” from the Brazilian Grand Prix.
- The plan for this new branding is to promote the effieciency of the power units, which F1 believes has not been successfully highlighted since 2014.
- Formula 1 CEO Stefano Domenicali said the efficiency is “something that we need to remember” as the new branding is introduced.
What he said:
- “We are going to start actually to remind all of us who we are.”
- “We have today, since 2014, the most efficient hybrid engine and this is something that we need to remember.”