The software company TeamViewer just became the third biggest sponsor of the Mercedes F1 Team. The squad hopes to make progress due to augmented reality to better the communications inside the team.

Reigning Formula 1 constructor world champion Mercedes have explained plans to explore possibilities of Augmented Reality together with its new sponsor TeamViewer. The Silver Arrows hope to improve the communication between its factory and the racetracks through new technologies. In the following, its new sponsor wants to team up with other companies to provide AR solutions.

In particular Mercedes eyes on a faster exchange between the factory and the race weekend-happenings in case of issues. Also, the new solutions are expected to be a lot cheaper, which decreases the need for staff at the circuit – beneficial in the new era of cost caps in Formula 1. Mercedes team boss Toto Wolff explained that “Formula 1 is a sport that travels around the globe. And in the same way as we have our race support room, where we have around 30 people that monitor the car, that work in the simulator, and in the wind tunnel to enhance the performance on track, we need to inspect high tech parts, such as the power unit hydraulics components and gearboxes.”

Considering new options for communication the Austrian continued and said that he “[…] [thinks] having remote access from the factory through the augmented reality possibilities that TeamViewer provide is going to give us an edge. The benefits are also that the remote work that we all have experienced in the last 12 months is also helping us to reduce our carbon footprint. We will be able to take less people to the racetrack, because the remote access will allow us to have exactly the same kind of potential in working with our engineers on the track even when they are back at base.”

TeamViewer CEO Oliver Steil also expressed his thoughts on the new possibilities which AR opens in the world of Formula 1, addressing its helpful function in other working areas. “In manufacturing, logistics, repair, inspection, testing healthcare, we have solutions where the worker wears glasses and gets step by step instructions on those glasses.”

“When you have a very, very complex inspection of an aircraft engine for example, then you can have somebody on call who is a trained engineer but working in a different location – and they work together to solve a problem. We have many different use cases. It is really gaining momentum now across industries in a way, to either help people perform more complex tasks or to upskill existing workforces. Or you can just have higher quality, and a faster understanding, of what has worked and how the parts flow works.”

“It’s what we’re offering many customers around the world, mostly large enterprises that are deploying the solution. I think over the years, there will certainly be an opportunity to discuss this also in the sports arena.”

So the Mercedes team hopes to have multiple benefits for their communication due to augmented reality and its new sponsor TeamViewer. And whereas the AR presentation of the Williams FW43B has not worked out earlier this year, the new technologies through the technique can be a huge boost forward for the championship leaders.

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